Resources & Insights

The Ad Research Hub

Guides, case studies, and creative frameworks for modern media buyers and UGC creators.

Featured Guide

2026 Creative Strategy Playbook: Beyond the Swipe File

Master the art of competitive analysis and learn how to translate raw ad data into high-performing creative briefs for your production team.

Read Guide 15 min read
Strategy

How to Build a High-Converting TikTok Swipe File in 2026

The secret to winning ads isn't better editing—it's better research. Learn the exact workflow media buyers use to build vaults that scale.

8 min read
Creative

The "Hook-Body-CTA" Framework: Studying Viral Reels

We dissected 500+ viral Instagram Reels to find the patterns that actually move the needle for E-commerce brands.

12 min read
Workflow

UGC Research: Why Your Current Method is Slowing You Down

Manual screenshots are killing your creative strategy. Discover how automated reference saving can save you 10+ hours a week.

6 min read

Get ad strategy tips in your inbox

Join 5,000+ marketers receiving our weekly breakdown of winning ad creatives and research hacks.

No spam. Only high-signal ad research. Unsubscribe anytime.